Friday, November 11, 2016

The Dreaded Day When an Employee Asks to Speak With You Privately

The other day an extremely valued employee cornered me in the office and said:
 “Doc, when you get a moment can I speak with you?” 

I remember when I used to hate these moments. It’s not like the employee wants to tell me she likes my tie or how wonderful of an implant I just placed. She clearly wants more money or has something going on that will cause her to temporarily or permanently leave the office. Either way it’s going to cause me to lose some of my income or get a temp replacement or find/train and deal with a new employee. None of which is appealing to me.

In this particular case it was about more money. Nowadays I look at these situations as potential opportunities rather than inconveniences. Here is my rule for giving a raise:  the employee has to present specific revenue driving reasons why a raise is warranted and must be willing to take on more responsibility. This employee’s reason for wanting a raise was she has been working for me for 1.5 years and when I first hired her I promised her extra money the day her training was over. She waited until now to ask because in her mind she is performing at the level an employee should perform at that has had proper training. So long story short she said can I have more money? I said “yes” I think you are certainly worth the extra money you are asking for but…

She is in charge of hygiene so I asked her how the recall program is going. She said she is really trying to do well with her recalls and she’s doing the best she can.

Is that good enough???  Hmmmmm…

I told her I need her to own the hygiene recall program. Of course she looked at me like I was crazy.

“What do you mean own the hygiene program?” 

I asked her “who owns this practice?”  

With zero doubt in her gaze she looked at me and said “you!”

“Do you think I take responsibility for everything in the office?”

Again she said undoubtedly “yes!”

“Yet do you see me doing every little thing in this office to make it run?”

“Of course not Doc. You delegate everything you can.”

I told her that’s what ownership is - taking accountability for something while delegating as much as possible to make sure it gets done.  

At Impact Implant Seminars we teach you more than implant implementation we teach proven practical management systems so that you can start developing the implant practice of your dreams. Call 908-801-5117 or visit us online to learn more!

Thursday, October 20, 2016

Marketing Dollars That Don’t Work

When I first started my practice I thought the only way to grow the practice was through expensive external marketing campaigns, so I invested in a radio campaign. It cost me $3,600 per month and promised at least a five to one return on my investment. 

The campaign certainly made the phone ring which meant it was successful. However, I wasn’t getting the desired return on investment.  I slowly began to realize every other system in the office needs to be on point before it makes any sense to waste money on marketing.  

START with the phones! Every employee needs to know how to answer the phones. Another mistake I made was thinking that all I needed to do is incentivize my team with money in order for them to answer the phones properly. The truth is money is not the main motivator to getting people to do what you ask. 

Today, Roselle Park Dental gets an average of 115 new patients every month in a town saturated with dentists!

If this sounds familiar to your situation isn’t it worth it to learn exactly how to create the practice of your dreams? Join us next month at Impact Implants Seminar!  Call 908-801-5117 or visit our Website to learn more or register now

Wednesday, October 12, 2016

HELP I'm Overwhelmed by My Business!



A frustrated doctor who recently attended my seminar asked me how I have the time to manage my business AND practice dentistry.

My answer is simple: I only practice the dentistry I WANT to, lead within the practice, and delegate everything else!

But it wasn’t always like this.  I can remember that first year of being in practice and my to-do list looked like this:
  • My employees would bombard me with trivial question after question 
  • Pay bills
  • Open mail
  • Call Lab
  • Call patients
  • Marketing review
  • Figure out A/R
  • Prophy in room 7
  • Filling in room 3
  • Etc …

I made the transformation and so can you! I am positive we can teach you how to delegate and free up the time to do the dentistry you want to do in just two days.

Our guarantee: Learn exactly how to implement implants and create a practice that will sustain growth for years to come or your money back!

Learn more about Impact Implants or give us a call at 908-801-5117 to register for our next seminar on November 11th & 12th.

Monday, September 19, 2016

If You Didn’t Make It To Our Last Seminar, Here Is What You Missed ...



When asking Dr. Sally Gerges of Middleton, NJ what she would say to other doctors thinking about taking the course she said: “Without hesitation – TAKE IT!”

Miguel Rodriguez from Watchung, NJ said: “Dr.Oshidar's engaging style of teaching is absolutely wonderful. Second to none.”

Dr. Anthony Zamarra from Watchung, NJ said “I have been through so many consulting programs with limited results. Thank you so much for bridging the gap between the practicing clinician and the business owner.”

Dr.Ingy Alhelawe from Ocean, NJ said: “The content in Day 2 alone is worth double what you charged.  Absolutely loved it!”

Don’t miss out again – register for our next seminar now: call us at 908-801-5117 or visit us online!

Thursday, September 1, 2016

THE FIRST COMPREHENSIVE IMPLANT BUSINESS MODEL




THE FIRST COMPREHENSIVE IMPLANT BUSINESS MODEL
Why choose Impact Implant Seminars?
IN JUST 2 DAYS LAUNCH YOUR MULTI-MILLION DOLLAR IMPLANT PRACTICE

  • Triple your big cases
  • Increase your implant cases
  • Learn proven marketing techniques
  • No: before and after – only specific ways how to improve your business!
  • The cookbook to practicing the dentistry you want
  •  Immediate & insane ROI
  • A complement and support to any other
    implant education
  • Attendees guaranteed to become a better Implantologists and business owners
  • Personal Education: 15 doctors/room max
  • Attendees walk out on fire with content to grow their practices continually
  • True and tested business model by a practicing expert in implant dentistry
  •  It's like receiving an MBA in Implantology in just two days

Doctors today face many challenges. Impact Implant Seminars are unique because we teach you how to make more money while working less. If you have learned clinical excellence from other but been told the only way to grow your practice is by hiring a consultant – this course is for you! Dr. Oshidar has put together an extremely easy- to-follow business model that combines clinical skills with business acumen. In an intimate setting, you will receive personalized instruction on how to build a successful business that will allow you to practice the dentistry you want. This seminar is so user-friendly that you will be able to start implementing what you have learned and get results the very next day!

2016 Course Dates:
September 9 & 10
November 11 & 12

SEATING IS LIMITED - Register Online Today!


Hear What Others Are Saying:
"Dr. Oshidar's Impact Implant Seminar is one of a kind! … Dr. Oshidar is one of the best lectures today!"
 -Kirk Huckel, DMD

“It's like a dental business model I've always dreamed of. This seminar is not just about how to place
implants, but really about how to place implant dentistry into your successful business."
- Dr. Joseph Lee

"Even an experienced operator can enhance their skill and comfort level with this solid, practical course. I highly recommend it." - Joseph Tartagni D.M.D.

Impact Implant Seminars | 205 West Westfield Ave., Roselle Park, NJ 07204  | 908-801-5117  rosellesmiles@gmail.com